The 1980s, the booming decade

South Korea's 1980s "economic miracle" with its industrial base and the expansion of double-digit average annual per capita income growth as the main indicator. South Korea has entered a stage of industrialization, and the auto industry because of the rapid progress and development. In Korean society, the car was once seen as a symbol of status, but it has quickly become a necessity of daily life. In the early 1980s, Hyundai Motor has made another decision. In the following few years, this decision demonstrates the growing importance. To the rapid economic growth as a driving force, with its dedicated, highly educated employees to work hard in order to ensure that its investment in Hyundai Motor factory in Ulsan large-scale expansion of this plant so that the realization of the production from small to large quantities The production of an important change. Hyundai to consider the future development of a vision beyond national boundaries: the capacity of the market should be divided into domestic and export markets in two parts. To the mid-1980s, the modern has been established in Canada, solid positions in advance and begin to prepare the most challenging market - the United States - to enter.

In the late 1980s, the company draws in the major areas in North America, operating experience and ready to deal with in the 1990s will bring more competition. 1990 to date, U.S. companies exported a total of more than 1,000,000 times over, this marks a milestone for Hyundai Motor finally in the United States has a place on the territory of competition.

In the 1990s: the pursuit of technological innovation and higher quality

Hyundai Motor commitment in this decade as a whole is committed to the development of the technology itself, in the 1990s and witnessed the commitment is to be successfully achieved. In 1991, the company released its first independent in-house design of the powertrain - Alpha-type engine. Two years later, the company also released the Beta engine. In January 1992, its concept car Hyundai HCD-I to the automotive world for the first time described the modern vision for the future. The test model has created a tradition of exciting concept car, followed by a series of products, including the HCD concept car. Records of the company in its field of electric vehicles, hybrid car drivers in the field, including security, as well as to reduce emissions, recycling materials and so on, the car key technologies in the field of major development.